With the beginning of the general cooling of the country yesterday, both the natural weather and the social economy, the people of the country have already felt the pain of the cold wind bleak. As a basic chemical industry, the chlor-alkali industry is also experiencing an unprecedented test in this cold economy. However, it is gratifying that some chloro-alkali companies have begun to actively take various measures to cope with the crisis. In the course of this game with the global financial crisis, it seems more like a hone and a screening.
Be careful about project construction. In the recent period, a large part of chlor-alkali enterprises cannot maintain normal production load. Cuts in production or even stopping production and maintenance have become a common occurrence in the chlor-alkali industry and even in the entire industrial sector. In the process of regulating production following the market, companies recognize the impact of overcapacity. Therefore, some companies become more sensible and cautious in decision-making. They slow down or even stagnate projects that were originally scheduled for chlor-alkali expansion or construction, and then reduce risks and reserve more liquidity to resist the effects of the crisis.
In the face of some economic warming, the chlor-alkali project was immediately launched. The author believes that maybe companies should adopt a different way of thinking. We should write a feasibility report in the early stage of our preparation for the construction project. Maybe at this time, we should try to write an infeasible report. That is to say, "How profitable will I get from doing this project? How much capital income?" translates into "If I do this project, if there is a problem, can I bear the loss I suffered?" Through this crisis, it will inevitably cause companies to consider more carefully whether to increase the scale and what kind of projects to build. In order to avoid blind pursuit of large-scale, over-optimistic mentality, I think this is the positive significance of the financial crisis.
Extend the industrial chain to enhance its vitality. In the downturn of the industry, companies have more time to think and think about how to scientifically adjust production. As a chlor-alkali enterprise, polyvinyl chloride is the largest chlorine-consuming product, but once the PVC market has a problem, how should companies adjust and achieve an alkaline chlorine balance? In response to this real problem, many companies have begun to develop new downstream products and ensure that other industries can complement each other even when sales of chlor-alkali are sluggish.
Among them, Zhejiang Juhua is worthy of learning from the balance of chlorine resources. When the PVC market is in the doldrums, in order to avoid parking, the plant has increased market promotion of the advantages of chlorine-consuming products, vinylidene chloride and trichloroethylene, to ensure that The full set of equipment is running at full capacity and has formed a strong support for caustic soda products. On the other hand, it actively seeks new outlets for chlorine products. Through visits to surrounding markets, temporary adjustments to the structure of chlorine-consuming products are achieved through the production of hydrochloric acid. The company also actively uses the regional organic silicon industry to develop chlorine-consuming fine chemicals.
The progress of technological innovation in the chlor-alkali industry has accelerated. In order to achieve energy-saving emission reduction research and development of various production technologies, chlor-alkali enterprises if they can be applied scientifically will inevitably reduce costs and increase efficiency. For example, a complete and optimized calcium carbide slag cement production line of Xinjiang Tianye greatly reduced the energy consumption of PVC integrated products; Qingdao Haijing Chemical also quickly adjusted the product structure and production operation load in a critical period, eliminating high consumption. The energy-saving diaphragm caustic soda device ... takes the caustic soda device as an example. After this round of economic crisis, chlor-alkali enterprises fully realized that the ion-exchange membrane alkali device must be the future development direction. Many companies have already started to carry out technical reforms rather than being passively affected by the industry. Standard limit.
Difficult times learn to be careful. Saving energy and reducing consumption are no longer slogans. In times of hardship, companies can only minimize costs and maximize efficiency. Xu Ping, deputy general manager of Xuzhou Tiancheng Chlor-Alkali, once introduced the experience and said: “We are taking advantage of the abundant local brine resources and our captive power plant to maintain the production of caustic soda and liquid chlorine. We are manufacturing while calculating the accounts. The price of brine is higher than the original salt. The low cost of more than 100 yuan per ton, combined with the advantage of having a power plant with a low electricity price of 0.10 yuan per kilowatt-hour, the production of caustic soda is profitable, and liquid chlorine can also be digested by the surrounding enterprises. Relying on the unique advantages of the industry chain, we can Survival, but also for development." This is not only in the chlor-alkali industry, Xinjiang Zhongtai PVC production department is also in the way of production side account to reduce production costs.
Companies that can truly shield risks must maintain the lowest debt ratio anytime, anywhere, and maintain the highest cash flow at any time and at any place. Although the development of the company may be limited in the short term, it does not affect the overall situation, because only sound management can help Businesses survive the crisis. Economic fraud may not always be a bad thing, because during this period, there will be numerous dominant companies, and in the ordinary time this risk-resistance ability will not be fully demonstrated. Whoever resists the crisis will be able to rise up. .
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