General Restructuring India Business

According to Reuters on September 11, U.S. General Motors Corp. recently began restructuring its Indian operations and evaluated its product lineup in an attempt to increase its sales and market share in Asia's third-largest market.

When GM CEO Mary Barra accepted the visit in New Delhi, India, he said: “We need to prove to the public that we are capable, and we are not doing enough now.” In addition, she added that taking good This step in India is crucial to the success of GM in the global context. Bola said: "In China, we are the leader in the automotive market; however, in India, we are always on the verge of losing money. Now all we need to do is to properly evaluate the product lineup in India."

According to the latest data released by the authoritative market research company IHS Automotive, India is now the world’s sixth largest passenger car market and it is expected to leap to third place by 2018. The domestic automobile sales in India have recently shown a trend of warming: After two consecutive years of decline, the financial year is expected to increase by 5 to 10 percentage points.

It is reported that GM plans to introduce 40 new products in other world markets besides China, North America and Europe, but the exact time has not yet been determined. Although the GM lineup includes compact cars that are the most popular among Indian consumers, the three giants Hyundai, Honda, and Suzuki have already accounted for two-thirds of the Indian market. The future of GM can be described as difficult.

Commonly used to enter the Indian market in 1994. According to data from industry organizations, in the last financial year, the general market share dropped from 3.3% to 3.2%. To this end, Stefan Jacoby, executive vice president of General Integrated International Operations, said: "We are now working hard to change our strategy in order to reorganize the Indian market."

According to Jacoby, the company has already started to export cars from India to Chile, and making India an export center in the Asia-Pacific region is one of GM's plans for the future.