Linglong tire won the highest quality award in Shandong Province!

On October 22, 2019, Shandong Province held a symposium on quality development in the province. Deputy Secretary of the Provincial Party Committee and Governor Gong Zheng attended the meeting and presented awards to the representatives of the award-winning enterprises. Vice Governor Ren Airong presided over the meeting. The conference commended the winners of the 3rd China Quality Awards and the winners and individuals of the 7th Shandong Provincial Governor Quality Award. Four units including Shandong Linglong Tire Co., Ltd. won the 7th Shandong Provincial Governor Quality Award. Wang Feng, Chairman and President of Linglong Tire, took the stage to receive the award and spoke as a typical enterprise representative.

In order to thoroughly implement Xi Jinping's new era of socialism with Chinese characteristics and the spirit of the 19th National Congress of the Communist Party of China, comprehensively promote high-quality development, and promote supply-side structural reform and transformation of old and new kinetic energy, the Shandong Provincial Government is in accordance with the "Shandong Province Governor Quality Award Management Measures" It is stipulated that the list of winners of the Shandong Provincial Governor Quality Award will be selected and released, which is also the highest quality award established by the Shandong Provincial People's Government.

Governor Gong Zheng awarded the medal to Chairman Wang Feng

The real economy is the "ballast stone" of the economic giants riding the wind and waves, and it is the main force for high-quality development. Over the years, Linglong Tire has continuously explored scientific quality management methods, firmly established the quality awareness of “quality first, efficiency first”, carried out quality improvement actions, strengthened quality management, advocated fair competition, maintained a good market environment, and persevered and persevered to promote “ High-quality brand construction with high quality, high efficiency, high integrity, high reputation and high relevance. It plays a leading role in benchmarking and promotes the continuous improvement of corporate quality.

Shandong Provincial Governor Quality Award

Innovative drive, high quality development and more power

Relying on the nationally recognized enterprise technology center, the company has 6 R&D institutions around the world, investing more than 600 million yuan to build a nationally recognized laboratory, and equipped with more than 500 sets of R&D and testing equipment with mature technology and advanced design. On average, we develop three new products every day, and won two national-level science and technology awards, including the second prize of National Science and Technology Progress Award and the second prize of National Technology Invention. Successfully developed dandelion rubber tires, 3D printed polyurethane tires, graphene tires, opened large aircraft radial tire research, and filled a number of domestic technology gaps.

Dandelion rubber tire independently developed by Linglong tire

Layout globally, high quality development strength is stronger

The company has accurately benchmarked the world-class enterprises and actively implemented the “5+3” globalization strategy. The company has built three production bases in Zhaoyuan, Dezhou and Liuzhou, and the Jingmen production base in Hubei is under construction. Overseas investment of more than 900 million US dollars to build a Thai production base. On March 30, 2019, Linglong Tire's second overseas production base, the European factory project, was officially launched. In the future, it will also build a third manufacturing base overseas, fully integrating and utilizing global resources to open up the global tire market.

Linglong tire "5+3" globalization strategy

On March 30, 2019, Serbian President Vucic attended the launching ceremony of the exquisite European factory and delivered a speech.

Brand building, higher quality development level

Linglong Tire adheres to the international brand communication channel, and through the advertising, event sponsorship, participation in the world's major exhibitions, global construction of brand image stores, etc., to create an "international" brand image, and promote Chinese brands to a new level. In 2019, the brand name of “Linglong” was 45.109 billion yuan. The company's products are sold to more than 180 countries and regions around the world, providing support for more than 100 production bases of many domestic and foreign automobile factories. At the same time, it has entered the global supporting system of European, American, Japanese and Korean automobile factories, and provided the Chinese national car red flag L5. Supporting and boosting national industrial aspirations.

Juventus' top global partners

Wolfsburg Champion Club Partner

Serbian Football Super League title sponsor

Red flag L5 official original tire

Relying on the strong support of high-quality development, on December 9, 2018, the company won the highest award in China's industrial field, the Chinese industry's Oscar - "China Industrial Award", became the first tire company in China to receive this honor.

China Industrial Awards

Achievements belong to the past and efforts still need to be made in the future. The Shandong Provincial Government requires that the award-winning units and individuals cherish the honor and make persistent efforts to continuously explore innovative scientific quality management experience and methods, play a good role in benchmarking and promote the quality of the province. Linglong Tire will always aim at “building a world-class tire enterprise”, master core technology, build high-end products, shape high-end brands, and promote the rapid development of high quality in China's tire industry!

Reading volume: Source: Delicate tire of: LOO

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